When Someone Google's Your Name, Do You Know the #1 Thing That Comes Up?
👉🏼 You started an account but haven't looked at it in years.
👉🏼 The last job you listed is when you worked at Lululemon, like 10 years ago.
👉🏼 Oh wow that's your photo? You haven't had brown hair in years!
If you know me, you know I am a HUGE Linkedin advocate.
I know, I get it, it's not nearly as pretty + fun as Instagram.
BUT, here's the thing.....
Did you know it’s the VERY FIRST THING that comes up in a Google search of your name? (Try it - I’ll wait.)
So, how's that first impression working for you? If you saw your profile would you be wow'd + woo'd to find out more, or pass on by?
A well set up profile can weave magic for you. It can build 'know, like, trust' by providing a rich, multi-layered introduction to you. Think: strobe lights, confetti, twinkle lights....woops, got carried away! Linkedin doesn't have fairy lights - yet. 😉
BUT.....you can make it FEEL like that!
"Gahhhh ok Zoë, I get that i should put time into Linkedin but Insta is my main focus. Where do I even begin with Linkedin?"
These TWO things will make a huge difference (pinky swear):
Update your bio + background cover image // We process images 60K times fast than text so make sure your profile image represents your brand. Use high-res photos showing your face and your personality (no cropped selfies or blurry photos). And use your background image to show off what you do.
Tweak your tagline // Try either a traditional tagline that outlines what you do or an intrigue tagline. Either way, you want to grab someone's attention when they look up your name!
Traditional Tagline
intrigue Tagline
I feel a challenge coming on! Update your Linkedin profile making these two small changes and send me the link to your profile. I'd love to see how great your gorgeous mug looks! I'd also love to connect you with other like-minded business owners out there. (I'm here if you want to connect on Linkedin.)
This will take you 30 mins or less and will up your Linkedin game from zero to hero!
I PROMISE you'll thank me for this. You may be gritting your teeth through it but friend you're a pro, and part of being a pro is showing up. Once it's done you'll be wow'ing + woo'ing the masses.