Social media gun, digital marketing strategist, podcast host, and cold plunger, I'm Zoë Weldon, a vibrant force with a wealth of creativity and a penchant for the analytical side of things. I strive to always bring a thoughtful balance (in true Libra form!), recognizing the profound impact of conscious marketing on shaping meaningful narratives.

Working with businesses of all sizes, my mission is to assist in launching products + services and cultivating global marketing strategies with a mindful touch. I've had the privilege of collaborating with stellar clients, including Apple, Lululemon, Destination British Columbia, Smack Bang Designs, Owners Collective, Eat Fit Food, Greene Street Juice, and Decus Interiors.

My expertise extends beyond the mainstream; I pioneered an innovative Social Media + Personal Brand training program for Lululemon, mentored in multiple business mastermind programs, delivered keynote speeches for global business conferences, authored Australia's first government-accredited Diploma of Social Media, and am the host of podcast, Didn’t See That Coming.

How I make a difference:

1. Guide you in crafting your brand's narrative, emphasizing that it goes beyond words—think images, captions, hashtags, newsletters, podcasts—the whole enchilada.

2. Infuse humanity into your brand to reveal a deeper story and showcase your purpose.

3. Elevate your business and brand through impeccable branding, social media strategy, and on-point business communications.

4. Assist you in leveraging social media to cultivate a loyal and engaged community.

5. Collaborate with you to establish a captivating online presence that demands attention.

THE 411 ON HOW I GOT HERE

I earned my stripes as Head of Community + Marketing at global wellness + fitness phenomenon, Lululemon Athletica. I ensured the successful growth of the brand from 1 to 24 stores across Australia and NZ, and grossed the highest opening day revenue in the Southern Hemisphere.

I led initiatives like opening stores in multiple countries, crafting advertising campaigns, managing photo shoots, directing the ambassador program, organizing massive events (like personal + professional development for 80 people in a remote part of Australia) and deep-diving into high-end leadership training that pushed my growth + showed me how to show up as an innovator.

Itching to do my own thing and work with heart-driven people and brands, I launched Seekerloverdreamer in 2013, my branding + social media consultancy agency.

WHAT I’VE LEARNED AFTER 20+ YEARS IN BRANDING AND SOCIAL MEDIA

I’ve seen and been a part of building strong online (and offline) tribes that bring about BIG sales. I’ve also learned a helluva lot about community and connection from the school of life. I’ve done just about everything during my career from bike courier to outdoor instructor to fashion designer. I’ve travelled the globe from Canada to Ireland to India, which resulted in a pretty long stint in Australia (two decades to be exact).

It’s these experiences that have shaped who I am and given me a burning desire to help businesses connect with their own story and grow a community around them.

RANDOM NUGGETS

• I’m currently training as a Cold Therapy Facilitator to help people conquer their fears and drop more deeply into their bodies - hit me up if you want to try it!

• Being in nature + being barefoot are my two greatest pleasures on the planet (besides eating Nutella straight out of the jar)

• I was a child actor and once starred in a TV show about N.A.S.A. filmed at the Houston Space Center in Texas, ya'll

• The ring on my right hand was a gift from my Mom to my Nana that she bought with her first pay cheque when she was 16 years old

If you’re bursting at the seams to find your tribe and you’re pumped to create a game-changing global brand with me, hop me up here and say “I’m ready!”